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Willy Chavarria’s collaboration with Zara is right here

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‘I wish to attain extra folks,’ the American designer Willy Chavarria informed Wallpaper* in July of final 12 months, having moved his runway exhibits from New York to Paris. ‘It’s about having a worldwide message – a message of humanity that’s about folks in all international locations.’

A new collaboration with Zara, launched immediately (26 March 2026 – store the seems beneath), brings his message to a fair wider viewers. Comprising menswear and womenswear, in addition to baggage, sneakers and equipment, the expansive assortment is rooted in Chavarria’s distinctive aesthetic – one which attracts on the costume codes of America’s immigrant communities, his Mexican-American upbringing in Fresno, California, and the road model of New York, Chavarria’s adopted residence metropolis.

Willy Chavarria’s collaboration with Zara is right here

Zara Willy Chavarria Collaboration Collection

(Picture credit score: Glen Luchford / Willy Chavarria)

‘My crew and I method each assortment from a perspective of reacting to the political local weather. The dialog is at all times: How does the world really feel? What’s taking place? How ought to we reply to it?’ he beforehand informed Wallpaper*. ‘We’re nonetheless so caught within the outdated guard of trend – these folks have been doing it for thus lengthy that they’ll’t see outdoors of their sphere.’

The Zara assortment, which is the most recent in a protracted line of high-profile collaborations that the Spanish trend behemoth has undertaken lately, is titled ‘Vatísimo’, and mines related themes. Taken from a colloquial expression used throughout the Chicano group, it’s the superlative of ‘vato’, which suggests ‘pals, companions, homies, and family members’, as Chavarria explains. ‘[It’s about] friendship, camaraderie, and love; it speaks to private bonds, the pleasure of belonging to a group, and the ability of roots.’

Zara Willy Chavarria Collaboration Collection

(Picture credit score: Glen Luchford / Willy Chavarria)

A biggest hits of kinds, the gathering returns to Chavarria’s perennial influences – specifically sports- and workwear, in addition to Fifties-inflected tailoring – reimagined in plentiful silhouettes and with romantic prospers (an embroidered rose motif options all through). For males, there may be roomy, double-breasted tailoring, sized-up work shirts in fluid cupro, alongside riffs on sportier apparel – from hoodies to polo-shirts, outsized T-shirts and boxer shorts (memorably, Chavarria launched an underwear line, ‘Soiled Willy Underwear’, the place items had the looks of being ‘worn in’).

For ladies, pussy-bow shirts are adorned with daring floral motifs, whereas denim and tailoring echo the lads’s assortment’s use of quantity. A sequence of Eighties-style jewelry, in addition to bandanas, slouchy leather-based purses and clogs, sit alongside.

Zara Willy Chavarria Collaboration Collection

(Picture credit score: Glen Luchford / Willy Chavarria)

The launch is accompanied by a marketing campaign movie directed by Glen Luchford and Chavarria, wherein Christy Turlington and Alberto Guerra star in a telenovela-style brief, ‘unfolding a deadly love quadrangle formed by energy, jealousy, and want’ that includes a cameo from Chavarria himself.

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